For the type/Image poster three posters were made for a hypothetical exhibit at the Rock and Roll Hall of Fame. The posters highlight the accomplishments of Jimi Hendrix, Madonna and Ravi Shankhar. I also created an animated poster meant for social media sites like Tiktok. These posters are marketed towards people inspired by the psychedelic aesthetic of the 1960s.
Type/Image Posters
The main inspiration was the instruments each artist used along with the color pallet of the Instagram logo. The goal was to use the artist’s instruments as the focal point of each poster.
Inspiration
The first section of the process work was experimenting with printed out type. It was crumbled, twisted, folded, and cut to create new textures. These experimental text styles were added to a poster that included a symbol of the artist. these symbolic designs did not go with the initial plan so a version was created that incorporated the instruments more.
Process
The final product of the posters included ripples and swirls created by the liquify tool, and cranked-up saturation and contrast. The next year, once I knew more about After Effects animation, I made a 24-second animated poster formatted for social media.